Advertise With Us

Let's Grow Your Fragrance Brand

Are you a niche fragrance brand or shop owner looking to reach a dedicated audience of true fragrance connoisseurs and industry leaders? Postmodern Perfumer offers exclusive advertising opportunities for every budget. We even help you craft ad creatives that convert.

 Why Partner with Postmodern Perfumer?

  • Engaged Audience: Our 5,800+ perfumery newsletter subscribers and 5,650+ Instagram followers are passionate about niche fragrances and the art of perfumery.
  • Industry Credibility: Recognized for in-depth perfumery knowledge and unbiased coverage of the fragrance world.
  • Targeted Reach: Connect with true perfume enthusiasts, aspiring perfumers, and industry professionals.
  • Global Audience: Our subscribers and followers come from all over the world, with an emphasis on English-speaking countries like USA, Canada, UK and the Euro Area.

    • Our Metrics

    • Newsletter Subscribers: 5,800+
    • Open Rate: 28-65%
    • Click rate: 1-7.02%
    • Instagram Followers: 5,600+
    • Website Monthly Visitors: Ø 5,055
    • Instagram Engagement: 4-5%
    • Women: 49.8% (per Meta)
    • Men: 50.2% (per Meta)

      Advertising Options

      Fragrance Reviews
      Premier Banner Ads
      Featured Sponsored Content
      Integrated Native In-Content Ads
      Header Text Ads on our Webpages

      Why Brands Choose Us

    • Authentic Audience: Our followers are true fragrance enthusiasts, not just casual consumers.
    • Brand Storytelling: In our interviews and Q&As, we excel at conveying the unique stories and inspirations behind niche perfumes beyond marketing clichés. People value that.
    • Perfumery Knowledge: Founded by an independent perfumer we have a deep knowledge of fragrance creation.
    • Educational Content: We help our audience appreciate the artistry and complexity of niche fragrances.
    • Industry Connections: Benefit from our network within the fragrance community.

        • About Postmodern Perfumer

        Founded in 2022 by independent perfumer Matt Kaschel, Postmodern Perfumer has established itself as a leading voice in the niche perfume community at breakneck speed.

        Why postmodern? Because we are inspired by the disruptive and democratizing philosophy of postmodern art. We open up the secretive world of perfumery with fragrance education and exclusive interviews with perfumers.

        Ready for the next step?

        Contact us today to discuss custom advertising packages tailored to your brand's needs and budget. Let's create a partnership that resonates with our community. We'll get in touch ASAP.